Samsung Electronics believes that we’re all responsible for preserving the environment for generations to come. It is this belief that inspires the global technology giant to develop Galaxy innovations that do more for both people and the planet. The latest Samsung flagship smartphone, the Galaxy S24 Series, represents yet another step forward and bears testament to the company’s commitment to sustainability and environmental responsibility.
As we stride into a future largely driven by technology, it has become crucial to appreciate the urgent need to prioritise the planet as an equally, if not more important, part of the advancement. With the Galaxy S24 Series, Samsung has seamlessly integrated eco-conscious design principles with great innovation. As the world commemorates Earth Day on April 22, 2024, this article explores how, through this device, Samsung is making a mark in sustainable product development.
The Galaxy S24 is a demonstration of progress against Samsung’s mobile environmental roadmap. The company remains dedicated to delivering on its set of goals to be achieved by the end of 2025[i]. At the end of 2022, the company achieved the first of these goals by incorporating recycled materials in all mobile products, from Galaxy smartphones and tablets to PCs and wearables. The company has now set a new recycled material goal, and that is to incorporate at least one recycled material in every module[ii] of every mobile product by 2030.
Taking the efforts to scale recycled materials a step further, the Galaxy S24 Series incorporates recycled aluminium, glass, plastic, and more. Samsung has meticulously sourced and integrated expanded recycled materials across the product, including neodymium, iron, and copper in key components. Their commitment to sustainability goes beyond the product itself. Notably, the packaging box of the Galaxy S24 is crafted from 100% recycled paper material, reducing waste and environmental impact.
In a pioneering move, the Galaxy S24 Series utilises recycled cobalt and rare earth elements, setting a new standard for responsible sourcing in consumer electronics. Additionally, the Galaxy S24 is the first Galaxy device to incorporate steel and pre-consumer recycled Thermoplastic Polyurethane (TPU), further minimising our environmental footprint while maintaining high standards of performance and quality.
Recognising the importance of durability in sustainable design, the Galaxy S24 Series features a recycled metal frame for enhanced structural integrity. This not only prolongs the lifespan of the device but also reduces the need for frequent replacements, contributing to a more sustainable consumption cycle.
Sustainability efforts cannot be achieved in isolation, and this Earth day Samsung encourages its consumers and everyone to join the fight in their own spaces by not only getting products and appliances that are environmentally friendly but also by being eco-conscious and adopting daily habits that align. Samsung Galaxy ecosystem is more than a set of devices, it’s a manifestation of the company’s comment to a more sustainable future for all, which it’s excited to bring you along each step of the way.
“At Samsung, we firmly believe that sustainability is not merely a passing trend but rather a profound and unwavering commitment that we are duty-bound to uphold. With the Galaxy S24 Series, we aimed to inspire a new era of eco-conscious innovation, where technology and environmental responsibility go hand in hand. By deliberately prioritising our efforts in sustainable design and production, we are doing our bit to pave the way towards a greener, more sustainable future,” said Justin Hume, Vice President for Mobile eXperience at Samsung Electronics South Africa.
