Last month saw the unique partnership between adventure brand UPRISING with Kiehl’s and Landrover South Africa as they launched the Northen Peaks Adventure
ADVENTURE FOR A PURPOSE
Over 3 adventure filled days the intrepid group of travelers tagged 4 peaks in 4 provinces across the exquisite mountainous terrain of South Africa to raise funds and awareness for charities supporting children with Rare Diseases. This adventure was the 1st within the Uprising series where we summit DE BERG (the highest peak in Mpumalanga); IRON CROWN (highest peak in Limpopo); NOOITGEDACHT (highest peak in The North-West) and TORINGKOP (highest point in Gauteng).
This transformational journey brought together 3 global brands to showcase the true spirit of adventure and to provide a uniquely South African experience.
Founded by reality Tv star Nicole Capper, William Butler & Sibusisu Vilane, Uprising is an NPO that supports those with rare diseases by using mobility to do what other can’t. By going on trekking adventures and helping people overcome their own battles, they raise funds for Rare Diseases South Africa and CHOC.
THE 9 PEAKS SERIES
Five separate journeys up the highest mountain peaks in all 9 provinces of South Africa over a period of 10 months. The aim of this series is to task ordinary people with extraordinary challenges to transform and transcend their personal limitations. The Northern Peaks Adventure is the first within the series. The peaks are Mafadi; Namahadi; Kwaduma; Iron Crown; De Berg; Seweweekspoort; Nooitgedacht; Toringkop; and Murch point.
IN PARTNERSHIP WITH KIEHL’S, CELEBRATING 170 YEARS OF UNPARELLELED SKINCARE SERIVICE
Kiehl’s Since 1851, the renowned purveyor of fine quality skin care, is celebrating 170 years of service in 2021. Originating as an old-world pharmacy in New York City’s East Village, Kiehl’s founding family set out on a mission to provide personalized service and skincare to all, utilizing the most advanced technologies and uniquely efficacious ingredients to help improve skin’s health. Over the years, Kiehl’s has stayed true to this mission, and always prioritized the customer experience.
When it comes to service, Kiehl’s has a tradition of exceeding expectations and making every customer interaction informative and tailored to that person’s unique skincare needs. Irving Morse, a founding family member of the Kiehl’s Apothecary during the early 1900’s, valued the personal relationships he had with his customers and encouraged them to experiment with his hand-made remedies before choosing those best-suited for their needs. Kiehl’s “Try before you buy” policy became the pharmacy’s motto – and this principle of personalized customer service plus customized sampling, established by Morse, has remained a Kiehl’s tradition ever since. Today, the magic that is the “Kiehl’s experience” extends around the world as the brand continues to delight patrons with its high-quality formulas, top of the line skincare expertise, and a grassroots indie spirt.
THE KIEHL’S SPIRIT OF ADVENTURE
The Spirit of discovery and exploration has been a part of the Kiehl’s DNA from the companies’ earliest days. Since 1988 Kiehl’s has partnered with international explorers to raise awareness for their daring missions, whist looking after their skincare needs in changing harsh climates. Uprising provided the perfect brand collaboration for Kiehl’s for the launch of the 9 Peaks Series. Over the series our explorers will document their adventures across the extreme mountainous regions of South Africa, putting Kiehl’s though personal performance and efficacy testing. The Ultra Facial range, which is our iconic product since its launch in 2005 & the #1 Kiehl’s moisturizer worldwide, will be the focus for our adventure testing.
KIEHL’S ULTRA FACIAL CREAM
Ultra Facial Cream was formulated to stand the test of time. With over 40 million jars sold worldwide, over 200,000 customer reviews, and countless patrons who have put its hydrating efficacy to the test during extreme adventure testing, Ultra Facial cream features 24H hydration, unique moisture barrier strengthening power, and is clinically tested to deliver a *55x faster skin barrier recovery for healthier looking skin. The formula, containing olive derived squalane & glacial glycoprotein, helps to protect and repair the skin barrier by replenishing the surface lipid layer of the skin while helping it to seal in moisture and buffer against harsh effects of the environment.
IN PARTNERSHIP WITH LAND ROVER SOUTH AFRICA & THE JAGUAR LAND ROVER EXPERIENCE CENTRE JOHANNEBURG
Land Rover is the proud sponsor of the Uprising 9 Peaks Series 2021. Over the course of 5 unique adventure across South Africa, Land Rover ensured the ultimate driving experience in the new award winning Defender 110
Land Rover Defender crowned 2021 World Car Design of the Year
Land Rover Defender has been named 2021 World Car Design of the Year at the annual World Car Awards. It’s the third time Land Rover has claimed the coveted prize following previous wins for Range Rover Velar (2018) and Range Rover Evoque (2012) and is the latest in a number of global awards for the rugged 4×4.
The New Defender remains true to the pioneering spirit that has been a Land Rover hallmark for more than 70 years and redefines adventure for the 21st century. Iconic in name, shape and capability, it is available in a choice of body designs and can be personalised with a choice of four Accessory Packs to help owners make more of their world.
The World Car Design of the Year prize recognises the most outstanding new car of the last 12 months and rewards vehicles demonstrating the highest standards of technical innovation and design and that push established boundaries.
Land Rover Defender crowned Supreme Winner Women’s World Car of the Year 2021
The Land Rover Defender has been named Supreme Winner Women’s World Car of the Year 2021. The triumph is the first time a Land Rover has won the top prize at the awards and is the latest in a series of international honours for the most capable Land Rover ever made.
For more information, check out the Uprising website or social media pages and find out how to get involved.
Uprisingwww.uprising.africa and @uprisingza on Insatgram
#uprisingZA #9peaksseries #northernpeaksadventure
